When there is no time to hassle with a LiteStand or you need your reflector or light where no LiteStand can go; grab your LiteReach Plus. The extra-long LiteReach Plus allows your assistant to place your softbox, umbrella or LitePanel wherever you need it. It is designed with balance ball technology so it can be braced on the ground taking pressure off your back. Your assistant will thank you for this! The same balance ball provides a comfortable resting place against your waist for quick positioning on the go.